DoorSign

Overview
Signify Homes wanted to launch a line of premium door signs to enhance entryway aesthetics for residential and commercial clients. Our goal was to build a brand around elegance and customization, featuring sleek fonts and metallic accents in a neutral palette. We researched trends in interior design and prototyped various materials for durability.
The approach involved creating a flexible template system allowing clients to personalize text and icons, with digital previews for approvals. We focused on a minimalist style that complemented diverse decor themes.
Result
The DoorSign line sold out its initial run, generating 40% more revenue than projected and attracting partnerships with interior designers. Customer reviews praised the quality, leading to a 25% repeat business rate.
This project positioned Signify Homes as a go-to for custom signage, expanding their product offerings successfully.
